If you've ever thought…
"We're full, there's no more money to make…"
"Facebook ads don't work for us…"
"I don't want to feel salesy…"

…this episode might lovingly call you out a little bit.

In part two of this chat about making more money in your studio, we are diving into the BIG things that actually move the needle when it comes to revenue, growth, and profitability.

From marketing that actually works, to running events your families rave about, to why private lessons aren't just for elite kids anymore - this episode is packed with practical ideas you can implement straight away.

They also chat honestly about the mindset shifts studio owners need to make around money, value, and how they spend their time.

Growing a profitable studio doesn't happen by accident. It happens when you stop hoping people magically find you… and start intentionally building a business that people can't stop talking about.

In this episode:

• Why "word of mouth" alone isn't enough anymore
• The truth about Meta ads (and why they probably didn't work the first time)
• How one studio made $8,000 in holiday privates in just 30 minutes
• Why your events need more hype than a single Instagram story
• The simple organic marketing strategies studio owners overlook
• How to create a stronger sense of belonging for your studio families
• Why private lessons aren't just for elite dancers
• The difference between "$18 tasks" and "$100/hour tasks" as a studio owner

One of our favourite takeaways:

"If you want to affect more kids' lives positively… you have to be okay to sell."

Such a good reminder that marketing and selling aren't gross when they're attached to something genuinely life-changing ❤️

Special Offer for Podcast Listeners

Want more support growing your studio?

We've got a special offer just for podcast listeners — you can get ONE WEEK FREE inside Dance Principals United Tribe.

https://danceprincipalsunited.com/dpu-tribe/

Come hang out with studio owners who get it, learn practical strategies that actually work, and stop trying to figure it all out on your own.

Most of us didn't open a dance studio because we love spreadsheets.

In this episode, Bec sits down with Nath to talk about the money side of studio ownership - but in a way that actually makes sense. No complicated accounting jargon. No scary finance talk. Just practical, real-world strategies that can help studio owners increase revenue without burning themselves out.

From understanding the difference between revenue and profit, to why your pricing structure might be confusing families (and costing you money), this episode is packed with simple shifts that can make a huge difference.

If you've ever avoided looking at your numbers because it all feels too overwhelming… this one's for you.

In this episode, we chat about:

• The difference between revenue, profit, and cash flow
• Why "class placements" matter more than student numbers
• Simple ways to fill underperforming classes
• Why most studio owners are undercharging without realising it
• The problem with overly complicated discount structures
• Why simplifying your pricing can actually increase enrolments
• The surprising benefits of a mid-year price rise
• Nath's famous "Random Guy Test" for your price list

Plus, Bec shares how simplifying her own studio pricing became a complete game changer, with fewer admin headaches and happier families.

This episode ended up being SUCH a big conversation that we've split it into two parts… so make sure you come back next week for Part 2!

✨ Special offer for podcast listeners:
We'd love to welcome you inside Dance Principals United Tribe. Head to the link i to grab your 1 week free and come hang out with us.

https://danceprincipalsunited.com/dpu-tribe/

Ever finish the day wondering… what the heck did I actually achieve today?

In this episode, Amanda and Bec are diving into one of the biggest struggles studio owners face: feeling constantly busy but never quite getting to the important stuff.

From shiny object syndrome and endless scrolling to juggling kids, clients, staff, admin and trying to grow a business at the same time - this is a very real, very honest conversation about productivity, structure and why "doing it all" simply isn't sustainable.

The girls chat about:

• why creatives struggle with distractions
• how elite dancers actually teach us about discipline
• the power of time auditing
• practical ways to time block your week
• how AI can help studio owners save serious time
• the emotional load of motherhood + business ownership
• why buying back your time isn't selfish

There are also some BIG mindset shifts in this episode around mum guilt, productivity and being intentional with your time — especially if you've been feeling overwhelmed lately.

In this episode:

• Why being "busy" doesn't always mean being productive
• The sneaky distractions stealing your time
• How to do a simple time audit in your studio business
• Why time blocking changes everything
• The importance of scheduling personal time too
• How AI tools like ChatGPT can support studio owners
• The truth about trying to run a business while parenting full-time
• How to stop being so hard on yourself

Plus - podcast listeners can grab a special offer:
Get 1 week FREE inside the Dance Principals United Tribe via the link:
https://danceprincipalsunited.com/dpu-tribe/