• Bill talks Pricing, Profit & The Pet Pro Expo with Vicki from The Pet Accountant
    May 15 2026

    In this episode, Bill is joined by Vicky Clark from The Pet Accountant for a no-nonsense conversation about pricing, profit, numbers, and the realities of running a pet business.

    They dive into why pet professionals need to stop copying everyone else’s prices, why small £3 or £5 increases often are not enough, and why knowing your numbers is essential if you want to build a sustainable business. Vicki shares her thoughts on pricing properly, working with the right clients, breaking through the VAT threshold, and why Making Tax Digital may be more “Making Tax Difficult” for many business owners.

    Bill and Vicki also chat about Crufts, trade stands, strange encounters behind the stand, the value of networking, and what pet professionals can expect from this year’s Pet Pro Expo in Birmingham.

    Expect plenty of laughs, honest opinions, business lessons, and practical reminders that if you want to grow your pet business, you need to understand your numbers, charge properly, and surround yourself with people who push you forward.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up.
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    58 mins
  • Perception of Value: The Business Shift Every Groomer Needs
    May 8 2026

    In this episode, Bill sits down with Shayla Knipe and Chris Phillips from Stylish Canine in Australia https://www.stylishcanine.com.au/ for an honest and inspiring conversation about pricing, perception of value, burnout, customer experience, and what it really takes to build a premium grooming business.

    Shayla shares her incredible 20+ year journey through the animal industry — starting as a veterinary nurse before becoming one of Australia’s most recognised and awarded canine stylists. Her passion for learning led her into canine psychology, nutrition, handling, grooming competitions, and eventually onto the world stage representing Australia in Belgium at the World Grooming Championships as the Australian Groom Team Terrier Specialist.

    Listeners may also recognise Shayla from Channel 7’s Pooch Perfect with Rebel Wilson, where she showcased the skill, pressure, and artistry required to compete at the highest level of dog grooming.

    Alongside Chris — whose background in customer service and business helped shape the Stylish Canine brand — the conversation dives deep into the realities of running grooming salons, managing teams, overcoming burnout, and learning how to charge properly for the value you provide.

    Together they discuss:

    • Why groomers undervalue themselves
    • The mindset shift behind premium pricing
    • Understanding customer perception of value
    • Creating luxury experiences without unnecessary expense
    • Building salon culture and customer loyalty
    • Managing burnout and overbooking
    • Learning from business mistakes and financial challenges
    • Mentorship, mindset, and continual growth
    • Why community matters more than trophies

    Shayla also opens up about stepping away from the traditional high-volume salon model in 2026 to return to her roots — creating a private studio focused on quiet artistry, education, mentorship, and raising the next generation of leaders within the grooming industry.

    This episode is packed with practical business insight, real-life experience, and powerful mindset shifts for groomers who want to grow sustainably while creating a business they truly love.

    For more information and contact links for Shayla & Chris please visit the website https://www.shaylaknipe.com.au/

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up. 🐾

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    1 hr and 15 mins
  • From Electricians to Groomers: Pricing, Profit & Working Less
    Apr 24 2026

    What does it really take to turn grooming into a profitable, flexible business?

    In this episode, Bill continues the conversation with Amy and Matt from Hazel Grove Hound and Feline, diving deeper into how they built a successful grooming business after leaving their careers as electricians.

    This time, the focus is on the numbers, decisions and mindset shifts that helped them go from uncertainty to confidence.

    They share:

    • How they overcame fear around pricing and charging properly
    • The importance of understanding your business finances
    • How raising prices didn’t lose them clients – but improved the business
    • Why adding services like cat grooming and teeth cleaning made a difference
    • How they’ve managed to work fewer days while earning more

    One of the biggest lessons from this episode is that success in grooming isn’t just about skill – it’s about running your business properly.

    Amy and Matt show that when you understand your numbers, price correctly and adapt your services, you can build a business that gives you both financial stability and personal freedom.

    If you’re feeling stuck, underpaid or overworked, this episode will give you a clear example of what’s possible with the right approach.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up. 🐾

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    53 mins
  • Supporting SEN Families: A Conversation Every Groomer Should Hear
    Apr 17 2026

    As pet groomers, we work with people from all walks of life – and that includes families navigating challenges we may not always see or fully understand.

    In this episode, Bill is joined by Danielle Gardner to talk about the realities of being a parent to a child with special educational needs (SEN).

    While this might feel outside the usual “business” conversation, it’s an important one – because understanding your clients better helps you run a more compassionate, professional and inclusive grooming business.

    Danielle shares her personal journey and opens up about:

    • The emotional and practical challenges of raising a child with SEN
    • Why everyday tasks can be more complex than they appear
    • The importance of patience, understanding and flexibility
    • How support networks can make a huge difference
    • Why parents often have to advocate strongly for their children

    For groomers, this episode is a reminder that behind every booking is a person with their own story.

    Something as simple as clear communication, kindness or flexibility with appointments can make a real difference to families dealing with additional pressures.

    It also highlights the importance of looking after your own wellbeing – because you can’t support others effectively if you’re burnt out yourself.

    This is a powerful conversation that encourages empathy, awareness and a more human approach to running your business.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more understanding and more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode gave you a new perspective, make sure you subscribe and share it with another groomer who cares about creating a better client experience. 🐾

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    57 mins
  • TikTok for Groomers: How to Get More Clients Without Dancing
    Apr 10 2026

    Think TikTok isn’t for you? Think again.

    In this episode, Bill is joined by Ciara Attwell to break down how pet groomers can actually use TikTok to grow their business – without feeling awkward or overwhelmed.

    Ciara shares her journey from complete beginner to building a strong online presence, and explains how groomers can do the same using what they already do every day in the salon.

    They cover:

    • Why TikTok is a powerful tool for attracting new clients
    • The importance of posting consistently (even if it’s simple content)
    • Why engagement matters more than follower numbers
    • How to turn everyday grooming into content ideas
    • Using trends and current topics to boost visibility

    The key message? You don’t need to go viral or be “perfect” – you just need to show up regularly and be real.

    For groomers, TikTok can be one of the easiest ways to build trust, showcase your work and stand out locally.

    If you’ve been unsure where to start with social media, this episode will give you the confidence and clarity to give it a go.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode gave you the push to start posting, make sure you subscribe and share it with another groomer who’s ready to grow their visibility online. 🐾

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    1 hr and 7 mins
  • Simple Systems, Better Salon: How to Run Your Grooming Business More Efficiently with Marianne Page
    Apr 3 2026

    Do you feel like your business depends on you for everything?

    If you’re constantly firefighting, answering questions and dealing with the same issues over and over again, the problem might not be your team… it might be your systems.

    In this episode, Bill is joined by business coach and author Marianne Page, to talk about her book Simple, Logical, Repeatable and how systems can completely change the way you run your grooming business.

    They break down:

    • Why most grooming businesses lack clear systems
    • How simple routines and checklists can reduce daily stress
    • What the MC Freedom System is and how it works
    • How to build a team that doesn’t rely on you for every decision
    • Why consistency improves both client experience and business growth

    Marianne shares lessons from her time working with McDonald’s, showing how even small grooming salons can benefit from structured, repeatable processes.

    Because when your business runs on systems instead of memory, everything becomes easier – from training staff to delivering a consistent service to every client.

    If you’re feeling overwhelmed or stuck in the day-to-day running of your salon, this episode will help you step back and start building a business that works without you being involved in everything.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode helped you see where your systems could improve, make sure you subscribe and share it with another groomer who’s ready to make their business simpler and more efficient. 🐾

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    1 hr and 10 mins
  • From Electricians to Groomers: Building a Better Life Through Dog Grooming
    Mar 27 2026

    What if switching careers could give you more freedom, better income and a lifestyle you actually enjoy?

    In this episode, Bill speaks with Amey and Matt, who made the bold move from working as electricians to building a successful dog grooming business.

    Their story will sound familiar to many groomers, starting fresh, learning on the go and figuring out how to turn a skill into a profitable business.

    They share:

    • Why did they decide to leave their old careers behind
    • The reality of starting out in the grooming industry
    • How they approached pricing to make the business work financially
    • What they did to attract and retain clients
    • How they’ve created a better work-life balance by working smarter, not harder

    One of the biggest takeaways from this episode is that grooming doesn’t just have to be a job – it can be a complete lifestyle upgrade when done right.

    Amey and Matt’s journey shows what’s possible when you’re willing to take a risk, adapt quickly and build your business with intention.

    If you’ve ever thought about changing direction, growing your current business or creating more freedom in your life, this episode will give you both inspiration and practical insight.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If you enjoyed this episode, make sure you subscribe and share it with someone who’s thinking about starting – or reinventing – their grooming journey. 🐾

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    53 mins
  • Rich vs Wealthy: What Groomers Need to Know About Real Financial Success
    Mar 20 2026

    What does “success” actually look like for you as a pet groomer?

    Is it being fully booked and earning good money… or is it having long-term security, less stress and real freedom?

    In this episode, Bill is joined by money coach Fanny Snaith to explore the difference between being rich and being truly wealthy – and why that matters for grooming business owners.

    This isn’t just about numbers. It’s about how you think, feel and behave around money.

    They discuss:

    1. The key difference between earning well and building real wealth
    2. How your mindset around money shapes your business decisions
    3. Why being “busy” doesn’t always mean being financially secure
    4. The impact of stress, pressure and expectations on your finances
    5. How investing in yourself can change your long-term future

    For many groomers, the focus is on getting through the week, filling the diary and keeping clients happy. But this episode challenges you to think bigger – and longer term.

    Because real wealth isn’t just about what you earn today… it’s about what you build for the future.

    If you’ve ever felt like you’re working hard but not getting ahead, this conversation will help you start looking at your business – and your money – differently.

    As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.

    You can find out more and sign up for Lopay here:

    https://merchant.lopay.app/ref/PETPASSION2500

    Listeners of this podcast get £2500 of fee-free transactions.

    And if you’d like support building a stronger, more profitable grooming business, visit:

    https://petpassiontoprofit.com/

    If this episode made you rethink your goals, make sure you subscribe and share it with another groomer who’s ready to build a better future. 🐾

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    1 hr and 21 mins