• Tackling the new Rugby ft. Anne Dickinson
    May 30 2024
    We chat with Anne Dickinson (Director of Marketing and Admissions, Rugby School Japan) about building MAD processes at a start-up international school, how you explain that Rugby School is more than a school for rugby, and the changing expat demographics in Japan.
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    34 mins
  • [MAD LABZ] Using visual content to enhance your school's image and reputation ft. Noodle Photography
    Feb 6 2025

    James and Nik are joined by Paul Chapman from Noodle photography, as they discuss what makes a winning school photo & video, being 'brave' when taking pictures, and tips to improve the way you capture images around your campus. If you know you need to level up your school's imagery then this one is for you.

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    16 mins
  • The aFISHionado ft. Piers Matthews
    Nov 21 2024

    Piers Matthews, Director of Marketing and Admissions at Dulwich College Singapore, speaks with James and Nik about his time in China, striking the right balance when working with academic staff, and the best fishing spot on the island.

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    29 mins
  • Not VAT old thing ft. Remco Weeda
    Sep 18 2024
    Remco Weeda, Director of Marketing and Admissions at Scarborough College talks with Nik and James about the looming VAT on school fees, how to put your school at the centre of its community, and why brisket is his favourite meat to smoke.
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    37 mins
  • A story about War(saw) ft. Nikita Vasyliev
    Jul 25 2024
    Nikita Vasyliev, Communications & Marketing Manager at Pechersk School International, speaks to James and Nik about his experience of the war in Ukraine, how you relocate a school in the middle of a conflict, and the springs of hope that come the warmth of an international school community.
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    36 mins
  • Getting Downe(house) with influencers in KSA ft. Sowmiya Muralidharan
    Nov 27 2024

    Sowmiya Muralidharan, Director of Admissions and Marketing at Downe Hose Riyadh chats with James and Nik about relocating from Qatar to Saudi Arabia, how to work with social media influencers, and her campaign to boost awareness of their early years provision.

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    29 mins
  • CXey and I Know It ft. Jason Hoppner
    May 16 2024
    We chat with Jason Hoppner (Director of Operations, German European School Singapore) about his journey into the international school sector, and get his take on everything from CX strategies to the current market dynamics in Singapore.
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    51 mins
  • MAD Community Update: July 2024
    Jul 27 2024
    Nik brings you a short update on what's new with the podcast, including a new episode format for Season 2 and our upcoming collaboration with The PIE.
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    5 mins