YouTube Marketing with Fexingo: Channel Growth, Video SEO, and Long-Form Audience Building cover art

YouTube Marketing with Fexingo: Channel Growth, Video SEO, and Long-Form Audience Building

YouTube Marketing with Fexingo: Channel Growth, Video SEO, and Long-Form Audience Building

By: Fexingo
Listen for free

Lucas and Luna dissect the mechanics of YouTube channel growth — not by chasing algorithm hacks, but by studying real creator case studies and platform data. Each episode takes a single metric (like audience retention, CTR, or watch time from browse features) and maps it to a specific production decision: how to structure a video hook, why a certain thumbnail outperformed, or when to pivot from short-form to long-form. Lucas, a former journalist, presses for evidence — 'Show me the YouTube Analytics report' — while Luna, an engaged creator herself, tests every insight against her own channel's numbers. Together they look at channels like MKBHD for tech, Ali Abdaal for productivity, or Patrick Boyle for finance, pulling out tactical lessons without copying their format. For the listener building a serious YouTube presence — not a viral hobby — the show answers: What actually moves the needle on subscriber growth when you have no ad budget? How do you rank for high-competition keywords without gaming the system? And what separates a channel that plateaus at 10,000 subs from one that reaches 100,000? No guru claims, no 'secret sauce.' Just two hosts arguing over real data until they find a clear next step. #YouTubeMarketing #ChannelGrowth #VideoSEO #LongFormContent #AudienceBuilding #YouTubeAnalytics #ThumbnailDesign #ContentStrategy #CreatorEconomy #YouTubeAlgorithm #ViewerRetention #SearchOptimization #Marketing #Business #FexingoBusiness #BusinessPodcast #DailyPodcast #ContentMarketing Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. Economics
Episodes
  • How YouTube Video Keywords Drive Search Rankings

    How YouTube Video Keywords Drive Search Rankings
    Jul 1 2026
    Lucas and Luna dive into the mechanics of YouTube keyword research for video SEO. Using the example of a cooking channel that boosted views by 340% by targeting long-tail keywords like 'vegan meal prep under 30 minutes', they break down how to find high-volume, low-competition terms, optimize titles and tags, and avoid keyword stuffing. Lucas explains YouTube's search ranking factors and how keyword intent shapes discovery. Luna shares a tip about using Google Trends to validate keyword seasonality. Episode 86 of YouTube Marketing with Fexingo. #YouTubeKeywords #VideoSEO #KeywordResearch #LongTailKeywords #YouTubeSearch #ChannelGrowth #YouTubeAlgorithm #Marketing #DigitalMarketing #ContentStrategy #SEOTips #YouTubeTips #VideoMarketing #FexingoBusiness #BusinessPodcast #MarketingTips #YouTubeGrowth #KeywordStrategy Keep every episode free: buymeacoffee.com/fexingo
    Show More Show Less
    7 mins
  • How YouTube Channel Branding Sheets Standardize Your Visual Identity

    How YouTube Channel Branding Sheets Standardize Your Visual Identity
    Jul 1 2026
    Lucas and Luna dive into the underused power of YouTube channel branding sheets—a single document that defines your colors, fonts, logo usage, thumbnail templates, and channel art guidelines. Using examples from creators like Marques Brownlee and Ali Abdaal, they explain why consistency across all visual touchpoints signals professionalism to both viewers and the algorithm. Lucas walks through the six key sections a branding sheet should include, from primary palette hex codes to icon lockups. Luna shares how a mid-sized tech channel regained 12 percent watch time after standardizing its thumbnail style. The episode ends with a practical tip: include a 'don't do' page showing incorrect uses of your logo and colors. No prior episodes covered this topic—it's a fresh angle for creators looking to level up their channel's visual cohesion. #YouTube #ChannelBranding #BrandingSheet #VisualIdentity #ThumbnailTemplate #ContentCreator #MarquesBrownlee #AliAbdaal #Marketing #VideoSEO #BrandGuidelines #CreatorTips #YouTubeGrowth #ConsistentBranding #LogoUsage #ColorPalette #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
    Show More Show Less
    8 mins
  • How YouTube Card Sorting Tests Improve Channel Navigation

    How YouTube Card Sorting Tests Improve Channel Navigation
    Jun 30 2026
    Episode 84 of YouTube Marketing with Fexingo dives into card sorting — a UX research method adapted from web design that helps creators organise their video library and playlist structure based on how viewers actually think. Lucas and Luna walk through a real case study of a 50,000-subscriber DIY channel that used an open card sort with 200 viewers to redesign their channel layout. The result: a 22 percent increase in average session duration and a 14 percent bump in subscriber conversion within four weeks. They explain the difference between open and closed card sorting, how to run the test using free tools like Google Sheets or Miro, and why the mental model most creators use for their own content is rarely the one viewers have. If you've ever wondered why viewers don't click 'next video' as often as you'd expect, this episode offers a specific, testable fix. #YouTubeMarketing #CardSorting #ChannelNavigation #UXResearch #ViewerBehavior #VideoSEO #ContentOrganization #PlaylistStrategy #AudienceInsight #SessionDuration #SubscriberConversion #DIYChannel #Miro #GoogleSheets #CreatorTips #Marketing #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
    Show More Show Less
    7 mins
adbl_web_anon_alc_button_suppression_t1
No reviews yet