Showing titles in Business Development & Entrepreneurship

In today's world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to exclusive opportunities. But can anybody become known? In this path-finding book, author Mark Schaefer provides a step-by-step plan followed by the most successful people in diverse careers like banking, education, real estate, construction, fashion, and more.

Millionaire maker Dan S. Kennedy has told it like it is for over thirty years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from twelve of his bestselling titles showcases the top content from the legendary millionaire maker himself.

From the creator of Product Launch Formula, an expanded edition of the #1 New York Times best-selling guide that’s helped countless entrepreneurs make millions. "What Jeff Walker teaches in LAUNCH is vital for modern marketing success. You don't need more tactics or tools; you need smart...

*A WALL STREET JOURNAL BESTSELLER!* Read the book that has inspired thousands of people around the world to pursue their Plan A—making bold career moves, launching dream businesses, fleeing toxic relationships, and silencing the naysayers. Feel like you’re always settling for Plan B? Have...

Shortlisted for the 2019 Financial Times & McKinsey Business Book of the Year. ‘A landmark book....A massively reported deep dive into the unparalleled corporate industrial giant Koch Industries....This impressively researched and well-rendered book also serves as a biography of Charles Koch...

After hitting rock bottom in 2013, Charlie fought back, creating the explosive "One Man Empire" docuseries, which quickly racked up over 3.2 million views. Overnight, he became a cult hero for ambitious, self-made men around the globe. And inside this new best-selling book, Charlie reveals the battle-tested blueprint he’s spent the last decade perfecting the S.A.S Protocols. The exact system he and countless real business owners have used to scale past seven figures without the burden of employees.

Brought to you by Penguin. Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill...

Most people hate and fear uncertainty. It causes such stress and anxiety that we often choose certain surrender over doubt, becoming passive, dependent, addicted—and more anxious than ever. Doubling down on the certainties promised by technology and micro-management only makes things worse, leaving no opportunity for innovation, adaptation or invention. Artists live with uncertainty constantly—but instead of waiting for the future, they run towards making it, with agency and freedom. What can we learn from them, about facing into a future that grows more uncertain daily?

Who volunteers? Why? What are you willing to do? This title presents the hilarious, heartwarming adventures of a volunteering cynic. Do the feel-good rewards commensurate with the time and effort involved? When Seb Hunter accidentally picks up the phone to a charity Fundraiser one day, he faces a moment of reckoning. It isn't so much that he lacks a social conscience; but he can no longer assuage it by buying the odd copy of the Big Issue and eating Fairtrade chocolate.

Zero to Sold is a comprehensive and actionable guide through the four stages of a bootstrapped business: Preparation, Survival, Stability, and Growth. From your first idea to successfully selling your business for life-changing amounts of money, this book will help you become a world-class entrepreneur. By focusing on your niche audience, finding their critical problem, and solving it with a product that your customers can't resist to pay for, you will learn how to create a recurring revenue engine that will make you financially independent.

Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore's consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio.

Was wäre, wenn du die Gründe verstehst, die Menschen zum Kauf bringen? Wenn du die Ursachen einsetzt, die dein Verkaufsgespräch erfolgreich machen? Wenn du die Gründe nutzt, die die Menschen dazu bringen, eine Kaufentscheidung zu treffen? In diesem Buch gehen wir gemeinsam auf eine Reise in die Welt des Verkaufs - und sehen uns die genauen Abläufe an, die vor und während eines Verkaufsgespräches stattfinden.

As founder and CEO, you know you need to hire a COO. You need a COO who can help you build the company you don’t know how to build on your own. As founder and CEO, you know you need to hire a COO. You need a COO who can help you build the company you don’t know how to build on your own.

In every industry, there are companies that take off. They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don't perform this way. Most entrepreneurs aren't building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn't pay off. This audiobook sets out a method for building a business that becomes a valuable asset.

In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skills and knowledge. But technical mastery of one's discipline is not enough, assert professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of clients. In this 20th anniversary edition, Maister, Green, and Galford enrich our understanding of today's society and illustrate how to be effective communicators in a digital world. 

Penguin presents the audiobook edition of Lost and Founder written and read by Rand Fishkin. Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy...

From the cofounder of Square, an inspiring and entertaining account of what it means to be a true entrepreneur and what it takes to build a resilient, world-changing company In 2009, a St. Louis glassblowing artist and recovering computer scientist named Jim McKelvey lost a sale because he...

NEW YORK TIMES BESTSELLER A young entrepreneur’s blueprint for taking the right risks, scaling to new heights, and building a legendary brand. “I love it when my fellow rap comrades diversify their portfolio with books of information and knowledge.”—Snoop Dogg Armed with only his...