Showing titles in Business Development

Consumers today care about more than just products—they care about purpose. But in a world filled with misleading environmental claims, brands must learn how to market sustainably without falling into the trap of greenwashing. The Eco Marketer is a practical guide for entrepreneurs, marketers, and business leaders who want to promote their products ethically while building trust with environmentally conscious customers.

Ready to walk into your next interview with confidence and leave with a job offer? Fine Ace That Interview is your practical guide to mastering the interview process and standing out from the competition. Whether you're a recent graduate, career changer, or professional seeking advancement, this book gives you the strategies you need to succeed.

Are you ready to take control of your financial future and explore the world of Bitcoin and cryptocurrencies? “How To Invest In Bitcoin And Cryptocurrency” is your ultimate beginner-friendly guide to understanding, investing, and profiting in the fast-growing digital currency market. Cryptocurrency can seem complex and intimidating, but this book breaks it down into simple, actionable steps. You’ll learn how to safely buy, store, and trade Bitcoin and other digital currencies, avoiding common mistakes that many beginners make.

In the years following her role as the lead author of the international best seller, Limits to Growth - the first book to show the consequences of unchecked growth on a finite planet - Donella Meadows remained a pioneer of environmental and social analysis until her untimely death in 2001. Thinking in Systems is a concise and crucial book offering insight for problem-solving on scales ranging from the personal to the global. Edited by the Sustainability Institute's Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world....

Napoleon Hill's Golden Rules: The Lost Writings consists of a series of magazine articles Napoleon Hill wrote between 1919 and1923 for Success Magazine. Hill's obsession with achieving material success led him out of the poverty-stricken Appalachian Mountains and filled him with the desire to study successful people.

These articles focus on Hill's philosophy of success, drawing on the thoughts and experiences of a multitude of rags-to-riches tycoons.

In 1968, Stewart Brand declared: 'We are as gods - and we might as well get good at it.' Half a century later, that prophecy has come true. We can rewrite genes, edit embryos, build artificial minds, extend life, and terraform worlds. The old miracles - omniscience, omnipresence, even...

This comprehensive audiobook is your step-by-step guide to building a lean, profitable business in just 90 days. Created by successful entrepreneurs for entrepreneurs, this practical framework eliminates guesswork and focuses exclusively on what truly matters. You'll learn how to validate your ideas rapidly by testing market demand before you invest. Discover strategies to launch with momentum, building buzz and securing those crucial early sales. Master established tactics to scale your business toward seven-figure revenue.

Brought to you by Penguin. Can a good company become a great one? If so, how? After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to...

Narrated by George Newbern—the iconic voice of Superman in Justice League and beloved star of Father of the Bride—this is an audiobook experience worth every minute. Newbern's warm, commanding delivery is the perfect match for Tom Rath's most urgent and personal work yet. Is everything you've been taught about fulfillment wrong?

NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER From two winners of the 2024 Nobel Prize in Economic Sciences, “who have demonstrated the importance of societal institutions for a country’s prosperity” “A wildly ambitious work that hopscotches through history and around the world...

With this concise guide to the psychology of trading, learn how to adjust your mindset for maximum profits in the market. Mark Douglas uncovers the underlying reasons for inconsistent trading errors and helps investors overcome the ingrained mental habits that cost them money. He takes on the...

Thomas Piketty’s best-selling Capital in the Twenty-First Century galvanized global debate about inequality. In this audacious follow-up, Piketty challenges us to revolutionize how we think about politics, ideology, and history. He exposes the ideas that have sustained inequality for the past millennium, reveals why the shallow politics of right and left are failing us today, and outlines the structure of a fairer economic system.

It’s difficult to totally disconnect from our jobs outside of work hours. But not doing so can cause long-term stress, burnout, and loss of the joy we find in work. As a top tech leader, Bruce Daisley has seen up close how an around-the-clock work culture can lead employees to feel perpetually stressed-out, disengaged, and unhappy. In this workshop, Daisley lays out specific strategies to help us break free from the unhealthy work habits that lead to burnout and shows us that protecting our personal time can lead to more inspiration and more joy on the job.

National Bestseller From the New York Times bestselling authors of Abundance, Bold, and The Future Is Faster Than You Think comes a bold exploration of what it means to stay human in a world where technology has granted us godlike power. In 1968, Stewart Brand declared: “We are as gods—and...

We're building more products today than ever before, but most of them fail—not because we can't complete what we want to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. In this book, Ash Maurya takes you through an exacting strategy for achieving product/market fit for your fledgling venture. This new edition introduces the continuous innovation framework and follows one entrepreneur's journey from initial vision to a business model that works.

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s...

David Rundell - one of America's foremost experts on Saudi Arabia - explains how the country has been stable for so long, why it is less so today, and what is most likely to happen in the future. The book is based on the author's close contacts and intimate knowledge of the country where he spent 15 years living and working as a diplomat. Vision or Mirage demystifies one of the most powerful, but least understood, states in the Middle East and is essential for anyone interested in the power dynamics and politics of the Arab world. 

Can you imagine even the poorest country in the world achieving the prosperity and quality of life of today's Switzerland—by 2100? Seems crazy, doesn't it? After all, we live in uncertain times. But we have pulled off marvels before. Human advances over the past 100 years have been unprecedented. Can we achieve another century of progress? This book, a major research effort from the McKinsey Global Institute, explores the advances of the past century and what drove them—what we call the progress machine.

Stop met het aannemen van de verkeerde mensen. Leer hoe je ideale medewerkers selecteert door je vooroordelen te vermijden en het potentieel van kandidaten te ontdekken.

Ontdek groeistrategieën en tools voor snelle schaalvergroting, geïnspireerd door experts als Verne Harnish en Reid Hoffman van LinkedIn. Leer van succesvolle scaleups zoals Belsimpel en Picnic.