Showing results by author "Eric Koester" in All Categories
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Book Is the Hook
- By: Eric Koester
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Most people think a book is the finish line. Modern authors know it’s the starting point. Book Is the Hook breaks down how thinkers, founders, consultants, and creators use books to build authority, open doors, and create real leverage.Host Eric Koester is an award-winning entrepreneurship professor, author, and founder of Manuscripts, where he’s helped thousands of professionals turn ideas into published books and high-impact platforms. Each episode explores one core question: How do you use a book to change your trajectory, not just your bio? You’ll hear behind-the-scenes ...
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