Showing results by author "Saul Colt" in All Categories

We Now Join The Program Already In Progress is an interview podcast with a catch. Just because the mic’s are hot doesn’t mean it will make it on the air. Our show starts cold when the host Saul Colt and the guest get into a nice groove. Sometimes that is immediately and sometimes that can be 30 mins in. The result is you get an interesting conversation between Saul Colt and people he loves and admires without the awkward time at the beginning waiting for people to get comfortable.

From Saul Colt, the smartest man in the world and the actual brains behind some of the most unforgettable, conversation-starting campaigns of the last two decades, comes The Only Creative Process That Matters. This isn’t another “how to go viral” BS handbook. It’s a raw, laugh-out-loud, wildly actionable roadmap to building unforgettable marketing using two deceptively simple frameworks: WoMBAT (What Might Be All The…) and Laugh/Think/Cry.