Showing results by author "Winston Fletcher" in All Categories
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Advertising: A Very Short Introduction
- By: Winston Fletcher
- Narrated by: Martyn Swain
- Length: 4 hrs and 30 mins
- Unabridged
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John Wanamaker famously observed that "half the money I spend on advertising is wasted; the trouble is, I don't know which half." Indeed, though advertising is pervasive in our society, how it works (if and when it works) is not a question most of us can answer. In this Very Short Introduction...
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Advertising: A Very Short Introduction
- Narrated by: Martyn Swain
- Length: 4 hrs and 30 mins
- Release date: 11-08-26
- Language: English
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