Joseph Castillo of Castle Group Mortgage shares his journey of creating mortgage growth in tough markets, focusing on underserved communities, trust, and language in lending, and building a team for scalable production.
He emphasizes the importance of finding demand, creating trust, and going deeper into underserved communities. His business strategy involves a mix of residential and commercial lending, with a focus on first-time home buyers in ethnic communities.
Takeaways
- Underserved Markets
- Trust and Language in Lending
Chapters
- 00:00 Advice for Loan Originators in a Tough Market