Episodes

  • 'When you’re pushed into a corner, you HAVE to innovate' - Luke Hersheson on building a global brand
    May 12 2026
    Luke Hersheson, stylist, entrepreneur, and CEO of cult British brand Hershesons, this week chats to Ben, about building a modern business in an old industry. From growing up in a legendary hairdressing family to reinventing the salon model, Luke opens up about taking creative risks, learning to lead teams, and what it really takes to scale a premium brand without losing its soul. Ben and Luke dig into the realities of entrepreneurship, decision‑making under pressure, and staying relevant in an ever‑changing market. It’s a candid conversation about legacy, innovation, and the business lessons Luke’s learned along the way – whether you’re running a company, building a brand, or just curious how creativity and commerce collide. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    39 mins
  • James Welsh on Korean skincare, breaking myths and why 'Natural Isn't Always Better’
    May 5 2026
    Skincare influencer James Welsh gives Ben and Joel his insights and advice on the skincare industry, Korean beauty trends, the problems facing the men's grooming market in particular, tips for building a routine and debunks popular myths around skincare. Plus, he gives expert opinion on For Skin and how they can successfully launch their brand. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    41 mins
  • We Opened Fallow… Then COVID Shut Us Down 3 Days Later
    Apr 28 2026
    London chefs Jack Croft and Will Murray, founders of Fallow share how their fine-dining backgrounds at Dinner by Heston shaped their nose-to-tail, low-waste, sustainability-led approach, and how they launched via pop-ups before being hit by COVID lockdown days after opening. They explain pivoting to takeaway to survive, negotiating a strong lease post-lockdown, and evolving Fallow into a central London “neighbourhood restaurant” focused on atmosphere, service, and team culture. They discuss scaling to large teams across multiple sites, using social media and YouTube POV kitchen content to drive bookings, and offer advice on learning every part of the business before delegating and focusing on product quality over chasing followers. PLUS Joel and Ben reveal their community-chosen skincare brand logo for For Skin. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    50 mins
  • YOU Get To Choose Our Brands Future!
    Apr 21 2026
    Brand designer Ella Williams‑Brown is back to reveal the final two logos for For Skin that YOU get to vote on. One of which will become the face of the brand, and there’s no room for compromise. Ella walks Ben and Joel through her final concepts after weeks of feedback, debate, and refinement. The boys break down what they love, what they’re unsure about, and where their instincts clash… before handing over the ultimate power to you. Which logo should represent 'For Skin'? Join and have your say, because whichever one wins becomes the final logo. TO VOTE.... join our Patreon here: https://tinyurl.com/mr3t5a5v Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    28 mins
  • “You’ve Got To Play The Long Game In Skincare” - Wayne Goss On Why Consistency Beats Expensive Products
    Apr 14 2026
    Wayne Goss, YouTube legend and entrepreneur built one of the most trusted voices in the beauty industry from his bedroom — without hype, gimmicks, or filters — and turned it into a global business. He talks us through monetising honesty, building a brand his audience actually trusts, and his honest take on skincare and mens make-up. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    41 mins
  • From MTV to Canned Bloody Mary’ - Will Best’s Bloody Business Venture
    Apr 7 2026
    Will Best, TV host and co‑founder of the award‑winning canned cocktail brand Bloody Drinks, joins Joel and Ben this week. Will shares how him and best mate Harry found a gap in the market at university, when they couldn't order the perfect Bloody Mary, just like Harry made. This sparked a business idea that grew from kitchen experiments into a rapidly expanding drinks company. He talks through the early chaos of creating a recipe worthy of a ready‑to‑drink can, the realities of launching a challenger brand in a crowded market, and why believing in your product (even when everyone thinks you’re a bit mad) is essential. Funny, honest, and packed with genuinely useful insight—this is one for anyone dreaming of turning a passion into a product. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    44 mins
  • 'This Skincare Ingredient Changed My Life’ - Nic Taylor on Launching 47 Skin
    Mar 31 2026
    Nic Taylor, founder of 47 Skin, shares his truly unbelievable origin story, one that starts not in a lab or a boardroom, but with his grandma Pat. In this episode, Nic shares the full journey from the moment his grandma discovered the now‑famous compound by complete chance, to Nic realising its potential, to the wild early days of trying to build a business around something that almost never existed. Joel and Ben dig into the science behind the discovery, the emotional family connection at the heart of the brand, the hurdles of turning an accidental breakthrough into a real product, and the surreal moment Nic realised he might actually be onto something big. Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    46 mins
  • Stop saying 'I'M GOING TO FAIL! YOU WILL FAIL' - Paul Boross on the Psychology of a great pitch
    Mar 24 2026
    Paul Boross AKA “The Pitch Doctor” joins Joel and Ben to break down what really goes into a powerful pitch. With decades of experience coaching CEOs, founders, performers and industry leaders, Paul knows exactly why some ideas soar while others fall flat. In this energetic and insight‑packed episode, the trio dig into the core ingredients of a pitch that actually gets remembered. How to create instant trust and connection with any audience, the biggest communication mistakes people make and why confidence isn’t magic, it’s a skill you can actually build. Whether you’re pitching a business, pitching yourself, or just trying to get someone to finally listen, this episode will leave you with the mindset and methods to speak better, influence more, and pitch with purpose! Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x Follow Paul Boross's work at humourology.co and paulboross.com Join our Patreon today at patreon.com/thebusinessmen Follow on socials @thebusinessmenpod The Business Men is a production of Sony Music Entertainment. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
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    50 mins