An important part of sharing your stories, being visible, and showing up as the Guide for your people … is understanding yourself first.In this episode of The Business of Stories, Susan is joined by Kelly Vikings, founder of New Earth Business, to explore what changes when you stop trying to run your business like everyone else. Together, they talk about the cost of fighting your natural rhythm, and how learning your design can help you show up with more ease, self-trust, and confidence.You’ll discover:Why running a business is a journey of self-discovery (and why that matters more than you think)How understanding your energy can make visibility, marketing, and storytelling feel safer and more aligned.The hidden cost of forcing yourself to work in ways that don’t fit - and how it can lead to burnout and breakdown.Why there isn’t one ‘right’ way to build a business (even if the online world tries to convince you otherwise).How to recognise when you’re in alignment vs. when you’re stuck in the shadow.The power of listening to your body’s cues - and using them to guide your decisions.How a simple daily practice can help you tune into your inner world and lead from grounded energy.This episode is a powerful reminder that your business isn’t meant to be a box you squeeze yourself into. It’s meant to be something you build around who you are - your rhythm, your sensitivity, your nervous system and your energy.If you’re ready to stop forcing what doesn’t fit and start running your business with more clarity, compassion and confidence, this episode is a must-listen.If you have a question you would love Susan to answer on the show, please email it (in writing) to susan@thebusinessofstories.comCheck out Storytelling Mastery here Download my Be The Guide Masterclass hereDownload a free copy of The Business of Stories hereAbout your host Susan Payton:When Susan told her ‘ordinary’ story to 1,500 business owners back in 2015, the response from people who resonated with it and felt connected to her as a result of hearing it, blew her away!In fact, that moment completely changed her business - and her life.Susan has since worked with entrepreneurs all over the world, written the international bestselling book, The Business of Stories, hosted the podcast of the same name, and become a leading authority on how to use storytelling to stand out in your industry.Thousands have used her simple framework to share their message with impact, attract ideal clients and grow their business.Susan has also spoken on stages from Brighton to Barcelona, guested on panels and podcasts and run numerous masterclasses, guest expert sessions and workshops, both online and in person.In a world where it’s getting harder and harder to be heard above the noise, Susan is passionate about showing business owners how to clearly articulate their value and speak to the right people, at the right time, with a simple message and a great story.See my bio here And my speaker page hereConnect with Susan:Email: susan@thebusinessofstories.comLinkedIn: https://www.linkedin.com/in/susanpaytonuk/Facebook: https://www.facebook.com/SusanPaytonUK/Instagram: https://www.instagram.com/thebusinessofstories/Produced by Winter Audio.Mentioned in this episode:The Story Source Your go to source of stories, ideas, examples and content for your emails, sales, launches and visibility. LIFETIME access for the first 100 people. Buy once. Get LIFETIME access. www.thebusinessofstories.com/source
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