What if you had a list of everything you could possibly do to change behaviour? Well, today Robert talks about such a list: The Behaviour Change Technique Ontology and also how you can see it and use it yourself! Robert and Jamie then take a deeper dive into one of the categories of behaviour change technique: 'Advise how to change emotions BCT' and its sub-categories.

Here is a link to the Behaviour Change Technique Ontology (BCTO) as part of the Behaviour Change Intervention Ontology (BCIO).

For the academics among you, here is a link to the scientific paper introducing the BCTO.

And while we are at it, here is a link to the Theory and Techniques Tool that links behaviour change techniques to 'mechanisms of action' for behaviour change. And finally, here is a link to the CACTIS tool that links COM-B targets to behaviour change techniques.

Listen out for the sound check at the end ...

Want more? Check out our latest books:

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

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Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

What is a ‘behaviour change technique’ (BCT)? How does the way you deliver a technique affect the outcome? What is the difference between a thought and a behaviour? Join Robert and Jamie as they introduce this highly useful and widely applicable concept.

Robert makes reference to the Behaviour Change Technique Ontology (BCTO) which is part of the Behaviour Change Intervention Ontology (BCIO). Here is a link to the BCIO home page. But if you want to go straight to the full list of BCTs here is a link.

Want more? Check out our latest books:

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

Sign up to Robert’s Substack: https://robertwest100.substack.com/

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

AI - curse or cure, or both or neither? Most behavioural researchers are using AI in some aspects of their work. But are the benefits outweighing the costs? How can we do it most productively, and what are the pitfalls to look out for? Robert uses it a lot but also recognises the limitations and the need for new skills to interact effectively with this new technology.

Want more? Check out our latest books:

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

Sign up to Robert’s Substack: https://robertwest100.substack.com/

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange